Cookie Policy

This document has a detailed explanation regarding the types of cookies and other tracking technologies that Nova fitness may place on your device, either when you are visiting our web properties, or if you are visiting the storefront of a merchant who uses our platform to power their site.

What are cookies?

A cookie is a small amount of information that’s downloaded to your computer or device when you visit certain websites. We use several different cookies on the Nova fitness website, including strictly necessary, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Read more about cookies (and other similar tracking technologies) and how we use the data collected through these technologies, in our Privacy Policy.

Types of Cookies and Uses 

The use of these cookies is essential for the website to work. For example, we use user-input cookies for the duration of a session to keep track of a user’s input when filling in forms that span several pages.


We also use functional cookies to remember choices you’ve made or information you’ve provided, such as your username, language, or the region you are in. For example, authentication cookies are functional cookies that are used for the duration of a session to allow users to authenticate themselves on subsequent visits or to gain access to authorized content across pages. The functional cookies we use include:

User-centric security cookies - These cookies detect authentication abuses for a limited persistent duration, like repeated failed login attempts. 

Multimedia content player session cookies - Use of these cookies if keep the track of the duration of a session to store technical data needed to playback video or audio content.


Load-balancing session cookies - This cookie is used to identify the same server in the pool for the load balancer to redirect user requests appropriately.

User interface customization persistent cookies - It is used to save a user’s preference regarding a service across web pages.


Nova fitness is dedicated to creating a smooth user experience with the help of various hi-tech tools. Lastly, we use analytics cookies to collect data regarding how you use our website or our merchants’ storefronts, and how often. These cookies only gather information for statistical purposes and only use pseudonymous cookie identifiers that do not directly identify you.